Welcome to the Middleton Marketing blog. If you want to hone your SEO and Web skills or are an organisation looking to improve its digital sustainability and increase growth, then you are in the right place. If you're unsure where to start, consider these key blog pieces in my collection.
Marketing, especially digital marketing, is fast-paced, ever-changing and constant. If you’re a business owner or marketer for a specific business, it can be difficult to constantly come up with new and exciting ways to market your business. This can seem like an even harder task when you work in an industry that many would consider […]
Do you want your marketing to stand out? Have you thought about swearing in your marketing? It’s not for everyone, but the use of controversial marketing methods can be beneficial for the right kind of business. In this article, we’ll discuss whether swear words are okay to use and how to use them effectively if
A technical SEO freelancer is there to marry on-page SEO and design-led SEO changes together. They must do this while incorporating technical SEO improvements into a site. A technical SEO freelancer shares many of the skills of other SEO roles. They are likely organised, research-driven and analytical. But they also have some key skills that
As with all industries, products and services in the world, one can debate the ethical nature of each sector, and the marketing industry is no different. There are those that argue that marketing is inherently evil, whilst others do not even consider the ethics of their practices. However, I think of marketing and all roles
Creating content isn’t just about the text, imagery is just as important when it comes to portraying the ideas on a page or in a blog post. It’s also an essential element in your SEO and should not be overlooked. Today, I thought I would share my quick guide on how to optimise images for
