Ethical Digital Marketing | Freelance Marketing Consultant | Sheffield, UK

Ethical Marketer & Digital Consultant for Sustainable SMEs & Non-Profits

Green Websites, Sustainable SEO & Ethical Marketing Consultancy

Ready to grow your impact sustainably?

Lorna Middleton of Middleton Marketing - Freelancer marketing consultant for SEO, content marketing, copy writing and web services Sheffield
The growth of a dandelion graphic - This represents the cyclical process to growing your business sustainably through SEO with freelance marketing consultant Middleton Marketing. From the small seeds of of fixing tiny errors on a site to the flashy flower show of big campaigns, the process comes full circle with rest, review and starting again as SEO and marketing never stop.

Freelance Marketing Consultant & Ethical Digital Services


Sustainable, Ethical SEO Services

Technical, on-page and off-page SEO that grows your organisation sustainable without compromising on your ethics


Inclusive Content & Copy

High-quality content and copy for your website and content marketing strategy. I’ve never missed a deadline yet.


Energy-Efficient, Speedy Websites

Website design, development and technical improvements with a focus on better user ability, faster performance and SEO-focused strategy.


Ethical Consultancy & Reports

Growing your organisation with the environment and society in mind. I’m an ethical freelance marketing consultant focusing on honest and research-backed advice for digital marketing tactics.


What’s it like to work with me?

” I’ve been working with Lorna on a variety of projects and have consistently been impressed with the quality of her work. She has excellent attention to detail and is able to adapt her services and offerings to suit different budgets and situations. I can wholeheartedly recommend her thorough SEO audits and beyond that she is a very capable writer and all-round web designer & developer.

Henry Roberts
Owner – Instadesign
Daniel Roberts
Director – Dan Roberts Marketing

“Lorna has a wealth of marketing knowledge and is a fantastic project manager. Her experience and determination would make her an asset for any project.”“Loved working with Middleton Marketing, Lorna did such a good job sprucing up my website and it works (and looks) so much better now. Would highly recommend.”

Jessica Rosewarn
Owner & Designer – The Hummingbird Archives

Hi, I’m Lorna Middleton.

A freelance marketing consultant who helps ethical organisations grow without compromising their ethics or principles.

I work with companies, charities and social enterprises to expand their brand awareness through SEO, content, copy and website improvements. My focus is always on providing valuable digital services that are ethical, inclusive, accessible and eco-friendly. I consider marketing ethics first and foremost and create a plan that improves your brand without harming people or the planet.

As a freelance marketing consultant, I provide services across the UK but am currently based in Sheffield. We could be a great fit together if you care about doing business ethically and environmentally conscious. Get in touch, and let’s grow your organisation.

Lorna Middleton - Freelance SEO Consultant, content marketer and copywriter for Middleton Marketing

“Lorna is a joy to work with. She really knows her stuff and is always learning something new and growing her SEO and marketing practice. I trust her to do a good job on time, every time.”

Hannah Weinhold, Commercial Director – Grow Traffic

“Lorna has a wealth of marketing knowledge and is a fantastic project manager. Her experience and determination would make her an asset for any project.”

Jon Screaton
UX Benchmarker – Baymard Institute
An illustration of honeysuckle plant - This represents how sweet it is to have made a real difference to my client's websites, brand and their organisation as a whole.

Freelance Marketing Consultant Portfolio


Eco-Friendly ECommerce Store: Technical, On-page & Content

Technical SEO, On-page Optimisations and Content & Copywriting for an eco-friendly stationery eCommerce website.


ECommerce Fashion Brand: SEO & Content

A growing fashion brand required an SEO strategy that would help them grow its business organically and aid its PPC and social media campaigns.


Non-Profit Organisation: Content and Comms

Comms and content strategy and implementation for a non-profit organisation that is spearheading the growth of a sustainable food system in Sheffield.


Eco Website Rebuild & Speed Improvements

Making a marketing website more eco-friendly to improve the site’s speed and minimise its carbon footprint.


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