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Welcome to the Middleton Marketing blog. If you want to hone your SEO and Web skills or are an organisation looking to improve its digital sustainability and increase growth, then you are in the right place. If you're unsure where to start, consider these key blog pieces in my collection.

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Ethical and good website design for people who do good

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How Long Does an SEO Audit Take

You want your website to be found by the right people, at the right time, for the right reasons. That’s where a good old-fashioned SEO audit comes in. If you’ve ever wondered how long an SEO audit takes, you’re not alone. Whether you’re running a growing business, supporting a community organisation, or simply trying to […]

How Much Energy Does the Internet Use?

Ever wondered how much energy does the internet use? You’re not alone. Most of us think of the internet as invisible, a magical stream of cat videos, emails, and AI-generated wonders floating through the ether. But the internet isn’t weightless. It has a very real carbon footprint. Every search, scroll, and stream uses a bit

Why an SEO Audit is Important

Have you been considering a site audit, but don’t know why SEO audit is important? This is the article for you. While SEO audits are pushed as the best place to start on your SEO journey, it’s essential to understand why they are such a vital part of starting a new SEO service or campaign.

How To Do An SEO Audit: Tools, Process, Reporting

If you and your team are looking into how to do an SEO Audit for your website, you’ve come to the right place. I’ll provide a detailed process for auditing your site in this guide. While SEO has its difficulties and specialisms, I believe that all website owners can learn the basic skills needed to

Your Guide to Ethical & Good Website Design

We spend an extraordinary amount of time on the Internet these days. In the UK, internet users spent around 4.2 hours on average daily accessing the internet via any device in 2023. However, we all know that for many of us this figure is even larger, particularly if you work in a digital field like

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