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Welcome to the Middleton Marketing blog. If you want to hone your SEO and Web skills or are an organisation looking to improve its digital sustainability and increase growth, then you are in the right place. If you're unsure where to start, consider these key blog pieces in my collection.

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Ethical and good website design for people who do good

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What Is Influencer Marketing?

WARNING: You’re about to read the word “influencer” a lot! According to Collabstr, Influencer marketing will grow to a $15 billion market by the end of 2022. It’s a core content strategy of many brands and investment in the sector continues to grow year on year. But what is influencer marketing? And why has it

What is an SEO Audit?

Pretty much every single one of my SEO clients gets an SEO audit. It’s the first step of any awesome SEO strategy to help them achieve their goals. But what is an SEO audit, and why is it the first thing I complete for my clients? Read on to find out everything you need to

How long should a blog be?

You’re ready to start your content marketing journey in 2022! Diving into your first blog article this year or maybe ever, but how long should a blog be? In this guide, I’ll talk about the different lengths of the article you can choose, and the factors that determine the choice. When it comes to blog

Ethical Marketing New Year’s Resolutions 2022

I think we can all agree that the past two years can suck it! So, with the hope that 2022 may be a better year for the world, I wanted to share some ethical marketing New Year resolutions that will help your business in the new year. Whilst resolutions are frequently personal challenges and often

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